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Local Pulse 🏪

The ShopperTrail Local Blog

Supporting the shop local movement with authentic local stories including behind-the-scenes interviews.

Discover your favorite shops featured in a human-written, ad-free space. Have a story to share? Connect with us and join the conversation on Telegram or Discord.

Blog Posts 🖋️

Beyond Yelp: The Power of Direct Customer Feedback

Published on April 11, 2025

The Downside of Public Reviews Online reviews on Google, Yelp, and similar platforms have become the new word-of-mouth for businesses. Nearly 99% of consumers read reviews before making purchases,…

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Why Shop Local (NYC)

Published on March 22, 2025

Shopping local isn’t just a feel-good slogan – it delivers real benefits for our economy, communities, and even the environment. In a city like New York, where 183,000 small businesses are operat…

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